This paper describes the adoption of automation technologies by US firms across all economic sectors by leveraging a new module introduced in the 2019 Annual Business Survey, conducted by the US Census Bureau in partnership with the National Center for Science and Engineering Statistics (NCSES). The module collects data from over 300,000 firms on the use of five advanced technologies: AI, robotics, dedicated equipment, specialized software, and cloud computing. The adoption of these technologies remains low (especially for AI and robotics), varies substantially across industries, and concentrates on large and young firms. However, because larger firms are much more likely to adopt them, 12-64% of US workers and 22-72% of manufacturing workers are exposed to these technologies. Firms report a variety of motivations for adoption, including automating tasks previously performed by labor. Consistent with the use of these technologies for automation, adopters have higher labor productivity and lower labor shares. In particular, the use of these technologies is associated with a 11.4% higher labor productivity, which accounts for 20'30% of the difference in labor productivity between large firms and the median firm in an industry. Adopters report that these technologies raised skill requirements and led to greater demand for skilled labor, but brought limited or ambiguous effects to their employment levels.
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Tracking Firm Use of AI in Real Time: A Snapshot from the Business Trends and Outlook Survey
March 2024
Working Paper Number:
CES-24-16R
Timely and accurate measurement of AI use by firms is both challenging and crucial for understanding the impacts of AI on the U.S. economy. We provide new, real-time estimates of current and expected future use of AI for business purposes based on the Business Trends and Outlook Survey for September 2023 to February 2024. During this period, bi-weekly estimates of AI use rate rose from 3.7% to 5.4%, with an expected rate of about 6.6% by early Fall 2024. The fraction of workers at businesses that use AI is higher, especially for large businesses and in the Information sector. AI use is higher in large firms but the relationship between AI use and firm size is non-monotonic. In contrast, AI use is higher in young firms. Common uses of AI include marketing automation, virtual agents, and data/text analytics. AI users often utilize AI to substitute for worker tasks and equipment/software, but few report reductions in employment due to AI use. Many firms undergo organizational changes to accommodate AI, particularly by training staff, developing new workflows, and purchasing cloud services/storage. AI users also exhibit better overall performance and higher incidence of employment expansion compared to other businesses. The most common reason for non-adoption is the inapplicability of AI to the business.
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Advanced Technologies Adoption and Use by U.S. Firms: Evidence from the Annual Business Survey
December 2020
Working Paper Number:
CES-20-40
We introduce a new survey module intended to complement and expand research on the causes and consequences of advanced technology adoption. The 2018 Annual Business Survey (ABS), conducted by the Census Bureau in partnership with the National Center for Science and Engineering Statistics (NCSES), provides comprehensive and timely information on the diffusion among U.S. firms of advanced technologies including artificial intelligence (AI), cloud computing, robotics, and the digitization of business information. The 2018 ABS is a large, nationally representative sample of over 850,000 firms covering all private, nonfarm sectors of the economy. We describe the motivation for and development of the technology module in the ABS, as well as provide a first look at technology adoption and use patterns across firms and sectors. We find that digitization is quite widespread, as is some use of cloud computing. In contrast, advanced technology adoption is rare and generally skewed towards larger and older firms. Adoption patterns are consistent with a hierarchy of increasing technological sophistication, in which most firms that adopt AI or other advanced business technologies also use the other, more widely diffused technologies. Finally, while few firms are at the technology frontier, they tend to be large so technology exposure of the average worker is significantly higher. This new data will be available to qualified researchers on approved projects in the Federal Statistical Research Data Center network.
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AI Exposure and Adoption Among U.S. Firms
September 2026
Authors:
John Haltiwanger,
Lucia Foster,
Martha Stinson,
Emin Dinlersoz,
Cheryl Grim,
Zoltan Wolf,
Sabrina Wulff Pabilonia,
Matthew Dey,
Sean Wang,
Aditya Pande,
Peter B. Meyer
Working Paper Number:
CES-26-61
Measures of exposure to artificial intelligence (AI) are widely used to study where AI is likely to affect firm and worker outcomes, yet limited evidence exists on how closely exposure relates to realized AI adoption at the firm level. We examine this relationship by linking 14 firm-level exposure measures, constructed from occupational exposure estimates in the literature and occupational employment shares from the Bureau of Labor Statistics Occupational Employment and Wage Statistics program, to direct measures of firm AI adoption from the Census Bureau's Business Trends and Outlook Survey. Exposure is positively and statistically significantly associated with adoption, but explains only a modest share of its variation. The strength of the relationship varies considerably across standardized exposure measures: a one-standard-deviation increase in firm-level exposure is associated with a 4'11 percentage point higher firm adoption probability, falling to 1'8 percentage points after controlling for year and sub-sector fixed effects. The exposure'adoption relationship is also heterogeneous across firm-size classes and sectors. Exposure is thus an informative but incomplete signal of adoption. More broadly, the results have implications for the interpretation of exposure-based measures in studies of the economic effects of AI.
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The Microstructure of AI Diffusion: Evidence From Firms, Business Functions, and Worker Tasks
April 2026
Working Paper Number:
CES-26-25
Using novel, nationally representative data from the 2026 AI supplement to the U.S. Census Bureau's Business Trends and Outlook Survey (BTOS), we characterize AI diffusion across three interconnected layers: overall firm use, deployment across business functions, and worker-task use. This multi-layered approach provides a nuanced picture of business AI adoption. During the supplement reference period (Nov 2025-Jan 2026), 18% of firms used AI in a business function, rising to 32% on an employment-weighted basis; adoption is expected to reach 22% within six months. AI use is substantially higher in large firms and knowledge-intensive sectors, with use rates reaching 50%-60% (60%-70%, employment-weighted) for very large firms in the Information, Professional Services, and Finance sectors. Among adopting firms, the scope of use remains limited: 57% of users integrate AI in three or fewer business functions, most commonly Sales and Marketing (52%), Strategy and Business Development (45%), and IT (41%). In 23% (41%, employment-weighted) of firms, workers use AI in work-related tasks. Writing, document analysis, and information search are the leading Generative AI use in tasks, though 65% of firms limit use to three or fewer tasks. The evidence points to both top-down and bottom-up diffusion channels: worker task use sometimes occurs without formal firm-level adoption, and firm-level adoption sometimes occurs without worker task use. Most users (66%) rely on AI solely to augment tasks, while AI-related employment decreases are rare, occurring in only 2% of firms. Regression analysis shows a robust positive correlation between firm commercial performance and the breadth of AI integration, including functional deployment, task-level use, and operational investment. A distinct divergence emerges, however, with respect to labor outcomes. Functional breadth and operational investment are positively associated with employment decreases, whereas worker-task integration shows no significant link to headcount reduction once functional integration and operational investment are taken into account.
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AI Adoption in America: Who, What, and Where
September 2023
Working Paper Number:
CES-23-48R
We study the early adoption and diffusion of five AI-related technologies (automated-guided vehicles, machine learning, machine vision, natural language processing, and voice recognition) as documented in the 2018 Annual Business Survey of 850,000 firms across the United States. We find that fewer than 6% of firms used any of the AI-related technologies we measure, though most very large firms reported at least some AI use. Weighted by employment, average adoption was just over 18%. AI use in production, while varying considerably by industry, nevertheless was found in every sector of the economy and clustered with emerging technologies such as cloud computing and robotics. Among dynamic young firms, AI use was highest alongside more educated, more-experienced, and younger owners, including owners motivated by bringing new ideas to market or helping the community. AI adoption was also more common alongside indicators of high-growth entrepreneurship, including venture capital funding, recent product and process innovation, and growth-oriented business strategies. Early adoption was far from evenly distributed: a handful of 'superstar' cities and emerging hubs led startups' adoption of AI. These patterns of early AI use foreshadow economic and social impacts far beyond this limited initial diffusion, with the possibility of a growing 'AI divide' if early patterns persist.
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Starting Up AI
March 2024
Working Paper Number:
CES-24-09R
Using comprehensive administrative data on business applications over the period 2004- 2023, we study business applications (ideas) and the resulting startups that aim to develop AI technologies or produce goods or services that use, integrate, or rely on AI. The annual number of new AI-related business applications is stable between 2004 and 2011, but begins to rise in 2012 with further increases from 2016 onward into the Covid-19 pandemic and beyond, with a large, discrete jump in 2023. The distribution of these applications is highly uneven across states and sectors. AI business applications have a higher likelihood of becoming employer startups compared to other applications. Moreover, businesses originating from these applications exhibit higher revenue, average wage, and labor share, but similar labor productivity and lower survival rate, compared to other businesses. While it is still early in the diffusion of AI, the rapid rise in AI business applications, combined with the better performance of resulting businesses in several key outcomes, suggests a growing contribution from AI-related business formation to business dynamism.
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Minimum Wages and the Rise of the Robots
July 2026
Working Paper Number:
CES-26-42
This paper studies how minimum wage policy affects firms' adoption of automation'technologies. Using both state-level measures of robot exposure and novel plant-level'data on industrial robot imports linked to U.S. Census microdata from 1992'2021,'we show that increases in minimum wages raise the likelihood of robot adoption in'manufacturing. Our preferred identification exploits discontinuities at state borders,'comparing otherwise similar firms exposed to different wage floors. Across specifications, a 10 percent increase in the minimum wage increases robot adoption by roughly'8 percent relative to the mean.
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The Effect Of Technology Use On Productivity Growth
April 1996
Working Paper Number:
CES-96-02
This paper examines the relationship between the use of advanced technologies and productivity and productivity growth rates. We use data from the 1993 and 1988 Survey of Manufacturing Technology (SMT) to examine the use of advanced (computer based) technologies at two different points in time. We are also able to combine the survey data with the Longitudinal Research Database (LRD) to examine the relationships between plant performance, plant characteristics, and the use of advanced technologies. In addition, a subset of these plants were surveyed in both years, enabling us to directly associate changes in technology use with changes in plant productivity performance. The main findings of the study are as follows. First, diffusion is not the same across the surveyed technologies. Second, the adoption process is not smooth: plants added and dropped technologies over the six-year interval 1988-93. In fact, the average plant showed a gross change of roughly four technologies in achieving an average net increase of less than one new technology. In this regard, technology appears to be an experience good: plants experiment with particular technologies before deciding to add additional units or drop the technology entirely. We find that establishments that use advanced technologies exhibit higher productivity. This relationship is observed in both 1988 and 1993 even after accounting for other important factors associated with productivity: size, age, capital intensity, labor skill mix, and other controls for plant characteristics such as industry and region. In addition, the relationship between productivity and advanced technology use is observed both in the extent of technologies used and the intensity of their use. Finally, while there is some evidence that the use of advanced technologies is positively related to improved productivity performance, the data suggest that the dominant explanation for the observed cross-section relationship is that good performers are more likely to use advanced technologies than poorly performing operations.
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An Option-Value Approach to Technology in U.S. Maufacturing: Evidence from Plant-Level Data
July 2000
Working Paper Number:
CES-00-12
Numerous empirical studies have examined the role of firm and industry heterogeneity in the decision to adopt new technologies using a Net Present Value framework. However, as suggested by the recently developed option-value theory, these studies may have overlooked the role of investment reversibility and uncertainty as important determinants of technology adoption. Using the option-value investment model as my underlying theoretical framework, I examine how these two factors affect the decision to adopt three advanced manufacturing technologies. My results support the option-value model's prediction that plants operating in industries facing higher investment reversibility and lower degrees of demand and technological uncertainty are more likely to adopt advanced manufacturing technologies.
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Productivity, Investment in ICT and Market Experimentation: Micro Evidence from Germany and the U.S.
February 2003
Working Paper Number:
CES-03-06
In this paper, we examine the relationship between the use of advanced technologies, such as information and communications technologies (ICT), and related business practices and outcomes such as productivity, employment, the skill mix of the workforce and wages using micro data for the U.S. and Germany. . We find support to the idea that U.S. businesses engage in experimentation in a variety of ways not matched by their German counterparts. In particular, there is greater experimentation amongst young US businesses and there is greater experimentation among those actively changing their technology. This experimentation is evidenced in a greater dispersion in productivity and in related key business choices, like the skill mix and Internet access for workers. We also find that the mean impact of adopting new technology is greater in U.S. than in Germany. Putting the pieces together suggests that U.S. businesses choose a higher mean, higher variance strategy in adopting new technology.
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